Giving a breath of fresh air to a 40 year old HVAC company
AC Goulding are one of the smartest HVAC service providers in the business. With years of experience under their belt, there was not a type of building they hadn’t seen or helped build. AC Goulding’s standards are high, and their intelligent designs consider all the factors that contribute to the highest quality of air. As suppliers of HVAC in to tier 1 construction companies and in food manufacture, they needed a new brand and website that could stretch across both sectors of the market while also working alone.

Insight

Construction project managers and food manufacturers are dealing with a lot of risk on big project builds. They need a safe pair of hands who know exactly what needs to be delivered, and how best to do it.

Idea: quality air, delivered.

In 30 years in business there isn’t a building project that AC Goulding hasn’t seen or built. They know the building standard back to front and coordinate themselves seamlessly with other trades so the whole job goes smoothly. The quality of their work can be measured in two ways, through the calibre of their design, and their reputation for delivering on what they promise. In other words; quality air, delivered.

A fresh presence

A brand positioning and tagline was developed, and a new dynamic visual identity that reflected the existing brand was created to give a sense of the design excellence and practicality that is at the heart of AC Goulding.

Open a new window to the business

A new website filled with case study examples was created to showcase the new brand and its strength across the construction and food manufacture segments.

What we did for AC Goulding

Brand strategy, Brand design, Website

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